Statement Of Intent

In unit 3 I am going to study America. I want to look specifically at vintage and retro America, looking at flags, cheerleaders, football players, American eagle and things associated with USA. I received my inspiration from the music video ‘Hollywood’ by Marina and The Diamonds since it has people dressed in flags the theme of the video is all red , white and blue. A brand I would like to look at is Levi’s. There old American history I think I could look at and see how they have developed to fit modern day USA. I also would like to look at Las Vegas and look at the glitz and the glamour. When looking at Vegas I could receive primary images form when I go in summer and get photos of the main strip and the hotels/casino’s. I intent to receive the rest of my primary images by taking lots of photos of landmarks when I go on holiday in the summer to USA. Also I may purchase cheerleading costumes from thrift shops since I have seen then before and I think in my project I could include a photo shoot of someone with the outfit on and set up American flags and make it very patriotic to reflect my original inspiration of the ‘Hollywood’ music video. I also would like to look at the music of America and the artists like Elvis, the Rat Pack ECT. I would then look at modern day artist and people who reflect the rat pack and how they have changed as time has when. Also I would like to look at old fashioned films like Calamity Jane and Blazing Saddles and look at clothes worn and the fashions of that time. I could also look at the ‘American Dream’ and how that has developed over the years. The American dream was once that they are based around money and being successful, then looking to see if people still believe that by being in America this dream is successful. I could then look at the poet Lawrence Ferlinghetti and his poem ‘Two Scavengers in a Truck, Two Beautiful people in Mercedes’. This poem looks at the segregation of black and white and if the American dream is achievable for everyone or just for the most privileged. Also it questions whether it is achievable nowadays or whether for most people it is only a pipe dream. This could lead me on to look at the new president Obama and whether he is inspiring a change in USA. I could then look at American history and past presidents and see the difference in Obama. I could then look at Shephard Fairey since he produces several different pieces of art with the images of Obama, Hope and has put it into a pop art fashion. Also, another idea I had was to have 50/52 pages in my sketch book, one to represent each state and naming the page that particular state. These are initial ideas I have for my Unit 3 and will most defiantly alter as I progress through the unit.